Ready to start a business?
Define Business Concept & Determine Feasibility
Shape the idea, clarify the value proposition, and evaluate whether the concept fits the market and the entrepreneur’s circumstances.
Latina Entrepreneur Academy
Curriculum
A practical, step-by-step curriculum for building a stronger business.
Our Why
Business knowledge that turns potential into progress.
LEA is designed around the strengths, resilience, and creativity Hispanic entrepreneurs bring to their businesses. The curriculum pairs essential business knowledge with practical tools, mentorship, and a supportive community.
Participants move from validating an idea to understanding finances, marketing, capital, legal requirements, and the business plan needed to keep moving forward.
The Curriculum
Eight Building Blocks for Entrepreneurship
Each topic builds on the one before it, helping participants move from an early business concept toward a practical plan for launch and growth.
How do I know if it is the right business?
Market Research & Competitor Analysis
Learn practical ways to understand customers, assess demand, study competitors, and identify a position that can stand out.
Checklist, licensing & insurance
Organization & Legal Requirements
Cover the essentials of business formation, state requirements, licensing, insurance, and the legal groundwork needed to operate responsibly.
Build a sound financial foundation
Start-up Costs & Record Keeping
Estimate startup needs, organize records, and develop habits that improve planning, cash-flow awareness, and day-to-day financial control.
Funding the business
Access to Capital
Explore financing options for new and existing businesses and learn how to evaluate which sources of capital fit the business plan.
Understanding the numbers
Basic Financial Statements
Build familiarity with the balance sheet, income statement, and cash-flow statement so financial information becomes useful for decisions.
Reach the right customers
Sales, Marketing & Networking
Develop practical sales and marketing approaches, including the Four Ps, audience focus, visibility, and strategies that work on limited budgets.
The business plan
Networking, Resources & Putting It Together
Strengthen networking and soft skills, identify ongoing resources, and bring the pieces together in a practical business plan or profile.
Ready for the Next Cohort?
Put the curriculum into practice through the LEA Academy.
The Academy combines this coursework with live sessions, mentorship, peer connection, and practical application.
Help More Entrepreneurs Access the Curriculum
Your contribution provides education, mentorship, and opportunities for the next generation of Hispanic entrepreneurs.